Sonali Sukla

State President, Odisha Automobiles Council


• Channel Management – Responsible for a business volume of 12cr /800 units per month • Publishing monthly Industry Report, trend analysis and shared key insights for the Region • Drafted SOP for Network Expansion based on Industry Analysis - all additional touch points could break even and are profitable. 14 additional touch points - 23% increase in sales volumes, registered 17% growth in Territory • Cross selling accessories - increased Dealer Profitability per vehicle retailed •Inventory Management - all dealerships at a healthy 15 day stock, detailed SKU wise stock planning & regular monitoring of stock movement done on visit • Marketing - ensured positive ROI by tentative Cost Benefit Analysis for every activation • Administering Rides & Community Building activities - 34% Increase in customer engagement • Established an all Women Owned & Operated Retail Outlet - the 1st of it's kind • Ranked amongst the top 10 ASMs (7th Rank) in the country FY 19-20

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